We are looking for a Digital Content & Social Media Consultant to join a communication project focused on managing and enhancing institutional digital channels. This role is ideal for a creative and data-driven professional with strong writing skills and a passion for digital communication, social media, and content strategy.
Project Overview
You will be part of a communication initiative dedicated to the creation, management, and publication of digital content across multiple institutional channels, including social media platforms, websites, portals, and mobile applications.
Key Responsibilities
- Create, edit, manage, and publish digital content across:
- Social media platforms (Facebook, Instagram, LinkedIn, etc.)
- Institutional websites
- Portals and mobile applications
- Produce institutional content and news articles
- Plan editorial calendars and schedule publications
- Monitor and analyse digital performance metrics
- Apply SEO best practices and UX Writing principles
- Use content management and automation tools
- Ensure consistency in communication and high editorial standards
Tools & Technologies
Social Media Management
- Meta Ads Manager
- Meta Business Suite
- Later
Content Management:
- CMS platforms
- Microsoft Office
Analytics & SEO
- Google Analytics
- SEO tools (e.g., SEMrush, Ahrefs – valued)
- Keyword research and on-page SEO
UX Writing
- User-centred content creation
- Focus on clarity, accessibility, and usability
Generative AI
- Experience using AI tools for content creation
- Ability to optimize prompts and automate workflows