Ideation & Design​

Ready to take a few days journey to do design of your next service or product? Design Sprint is a rewarding experience, enabling your team to experiment in a very short period of time all the creative steps toward a new service or product. Our design thinking experts and senior UX designers help you be more efficient, and grow your skills about designing a new service.​

Creative thinking has nothing to do with improvization! Face-to-face or remotely, ideation workshop are mandatory for a good product or service design. We deliver several creative activities, including ice breakers, brainstorming, crazy 8, UX poker or live sketching. Notice that any project member, whether business, IT, marketing, support or management, can be successfully part of the ideation workshops. ​

Draw the perfect experience on a map! This tool enables quick identification of obstacles and issues encountered by your targeted users and customers, as well as the innovation and improvement opportunities. Driven by design thinking experts and facilitators, you’ll not only focus on the journey, but really assess the experience conveid by your product or service.​

Is a great tool to focus your project team on your user and customer needs, and how your service can bring the best value. This is also meant to improve your product market fit, by deeply describing and understanding the link between your value proposition and your customer profil, whether you work on refining an existing service, or creating a new one.​

Or personae, are imaginary characters representing a target group or segment in the development of your new product or service. They are very interesting to envision a knowledge of your targets, and imagine how they will behave with your service or product. Personas can be widely shared within your teams, because they help every team member understand who they are working for.​

Is going to be the first visual representation of your use case and user stories. It illustrates the user’s experience through the service. In the form of a visual story, it presents ideas and concepts from the ideation workshops.​

Designing the best journey for your customers and users is mandatory to the success of your services and products. Usually build during workshop with our UX experts and design thinking facilitators, the user journey is a guideline through your service design, and must be kept and refined all along the project lifecyle.​

One of the easiest way to work on your content and functionalities architecture! Card sorting is part of the ideation process, and a great activity to involve a wide range of stakeholders. It is easy, fast and efficient, and part of the UX activities we do with you in the ideation and design phase.​ 

The way you organize information in the user interfaces of your services and products dtermines your success. Either desktop, responsive or mobile, information architecture is to be addressed in workshops, where we are going to co-design which information should be delivered to which user at which place on the screen, and at which time in the journey.​

Did you ever think about content efficiency? UX content, also known as UX writing, is the ability to deliver an efficient content, toward a better overall experience for your users and customers. It is to be addressed from the beginning of the design phase of your project, in order to include the content reflexion in your content and functionalities architecture. Our editorial writers help you fine tune your content toward the best experience!​